91黑料网 receives two global CASE Circle of Excellence awards for video marketing

June 28, 2022


CASE awardsMILWAUKEE 鈥 The Office of University Relations at 91黑料网 has received two Circle of Excellence silver awards from the Council for Advancement and Support of Education for recent video productions: 鈥,鈥 the university commercial, and 鈥,鈥 the 2020 Christmas video.

鈥淩eflections鈥 won a silver award in the 鈥淯niversity Commercial鈥 category, while 鈥淟et There Be Peace on Earth鈥 won a silver award in the 鈥淗oliday/Year-End Video鈥 category. In 2022, CASE received more than 4,500 entries from institutions in nearly 30 countries for its awards, which showcase outstanding work in marketing, communications, advancement services, alumni relations and fundraising. Entries were original work produced between July 1, 2020, and Dec. 31, 2021.

鈥淐ASE awards are recognition of excellent work as judged by our peers in each category,鈥 said Tom Pionek, assistant vice president of marketing at 91黑料网. 鈥淭his is a testament to the tremendous work behind the scenes to create compelling visual storytelling to promote 91黑料网. Congratulations to Lauren Burke, our director of video, for her outstanding leadership in producing both videos.鈥

鈥淩eflections鈥 is 91黑料网 current 60-second commercial. 鈥淭he idea of personal transformation is what I wanted to convey,鈥 Burke said. 鈥淔rom acceptance to graduation, being a 91黑料网 student is an emotional journey and our goal was to tell that story that in just 60 seconds.鈥

鈥淕reat story and visuals,鈥 wrote the judges. 鈥淎ccurate display of student life throughout the video. Great video and concept to capture the whole four years in 60 seconds. Tugged at the heart strings.鈥

An annual tradition, 91黑料网  2020 Christmas video was produced during the height of the pandemic鈥攁n emotionally and logistically challenging time. 鈥淲e needed to strike a balance: how do we celebrate the Christmas season while also recognizing what we were all going through together?鈥 Burke said. 鈥淚 wanted 鈥楲et There Be Peace on Earth鈥 to be a comfort, and Ariana's voice coupled with the serenity of the cinematography does just that.鈥    

The judges agreed: 鈥淪imply stunning. It's on brand, moving and brilliant in its simplicity. The black and white treatment is over-the-top good.鈥

CASE Circle of Excellence Awards are the premier recognition program for educational advancement. These peer-selected and adjudicated awards honor colleges, universities, and schools worldwide whose talented staff have advanced their organizations with resourcefulness and ingenuity. 

The Council for Advancement and Support of Education is the global association for professionals in advancement鈥攁lumni relations, communications, development, marketing, and advancement services鈥攚ho share the goal of championing education to transform lives and society.


About Kevin Conway

Kevin Conway

Kevin is the associate director for university communication in the Office of Marketing and Communication. Contact Kevin at (414) 288-4745 or kevin.m.conway@marquette.edu